A recent article on eMarketer points to the
rising trend of combining email marketing and social media between
email and social media. More than four in 10 business executives
said integrating the two tactics was one of their most important
e-mail marketing initiatives for 2010, just after improving
performance and targeting and growing opt-in lists.
Email marketing, social media
and SEM are on the top of the list
for marketing tactics in the coming year.

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