Search Engine Optimization as a whole in 2010 has come with so many new applications and tools and this has made it possible to perfect the art itself. Plenty of software has been developed by so many companies who have declared themselves the "Albert Einstein's" in the SEO field. I must admit that some of the software out there has come to help a lot of internet marketers to handle the multiple tasks in SEO. Too many to choose from… but at what point does one say this is the best SEO software to date? Just to name a few we have SEO Lite, Web CEO, Link-Assistant, Trendmx, Movement Trais and even Web Master Toolkit. But there is one that sticks out above the rest and I would like to write a little more on IBP (Internet Business Promoter).

After downloading the trial version of both IBP and WEB CEO I had a chance to try them out. The IBP trial comes in a smaller download format about 6mb against the 27mb which the  Web CEO trial comes in. After using them both I realized that IBP allows any internet marketer the chance to do a lot of their SEO tasks faster and easier. IBP simplifies all SEO processes.

IBP has a wealth of functions some of which include:

  • Submission tools
  • Search engine rank checker
  • Top 10 Optimizer
  • Website Optimization Editor
  • Keyword Generator
  • Link Popularity Tools
  • Manual web search feature
  • Task Scheduler
  • PPC Search Engine Manager
  • ROI calculator

As part of their extensive SEO software package IBP offers a keyword analysis tool which helps to quickly identify the most relevant keywords for search engine optimization and pay per click advertising, providing search volumes and competition per keyword.. IBP even suggests keywords that will help you to spend less in your Google AdWords campaigns. The powerful keyword combination creator tool, suggests combinations to a lot of keyword phrases which are cheaper and hence we can bid lower with more relative and powerful keyword combinations. IBP also generates negative keywords and power posting keyword lists for Google AdWords.

Using the website optimization editor, SEO analysts can directly edit web pages, including Meta tags, Page titles, Anchor link texts, the image ALT attributes etc. IBP will also display the keyword density per page allowing you to optimize your page content and apply the right keyword density to your websites content which is good for SEO copywriting.

There are many advantages which I could write about to using an 'all-in-one' SEO software package, and after a few tests and a lot of research I asked myself whether I would use this package? Yes I would and having used the trial version I am considering purchasing this package myself to see how best I could improve the SEO services I offer my clients.

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