2010 has started with a bang. It's known as the 'Year of the
Tiger' according to the Chinese zodiac, but we all know that last
year was the year of the Tiger... (Woods). As usual everyone is
talking about their predictions for the year ahead and we thought
we'd share some of our own.
Our Top 5 predictions for 2010:
1. Facebook continues to grow and surpasses Google to become the
most actively used website on the web. The result is that
businesses that are not actively using Social Media as another
marketing channel will fall behind. Watch this interview with Tony Mandarich, ex NFL football
star and now very successful online marketing expert, as he talks
about growth in Social Media marketing and internet marketing areas
in 2010.
2. Twitter launches a paid service for businesses, allowing them
to setup commercial accounts and access Twitter 'marketing tools'
to target the masses. We'll also see advertising creep into the
sidelines.
3. Bafana Bafana make it through to the knockout rounds of
the FIFA World Cup. They will be hard pressed in Group A however,
as they have to go through Mexico, two-time champions Uruguay, as
well as 2006 runners-up France!
4. TV technology goes to the next level and consumers use
their TV sets for accessing the internet and browsing online as the
norm. It may not become the norm in South Africa, but in more
advanced countries like the UK and the US, this is going to be an
area of strong technological growth.
5. Internet in South Africa vastly improves and becomes a lot
cheaper as more competition arrives and more fibre optic cabling is
laid down. Wouldn't it be fantastic if we could finally say goodbye
to dialup and put the nail in that coffin!