Bluegrass Digital have teamed up with creative agency DDB to develop an iPad application for Honda in South Africa. The app was launched at the Johannesburg Motor Show in October 2011.
The mobile web is fast arriving on our doorsteps. In fact it is already here, but many businesses are slow to open that door, probably through fear of not knowing what it's all about and how businesses can benefit from it. The benefits of having a mobile website and how to approach your mobile strategy is a different conversation altogether and we will cover that in upcoming posts shortly.
