Google has just recently allowed for the creation of Google+ Brand or Business pages. These are similar to the business profiles you can setup in Facebook but now you can make them on Google+. Do we think that Google+ Brand Pages will trump Facebook Business Profiles? Hard to say at this point and a little too early, but we need to remember that Google is a Seach Engine,
In an announcement today that will have surprised virtually no one, Yahoo! has revealed that they will discontinue support for Yahoo! Buzz, their community-based news article website based on the social bookmarking and syndication website, Digg.
Facebook has been tinkering with their Like button (part of their Social plugin suite) for months and has just added a fundamental change that they hope will encourage you to share content more regularly.
2010 was the year that social media truly cemented itself as an online marketing channel not to be ignored. Social Media is now recognised as highly beneficial and as a necessity amongst businesses. And Facebook has surely cemented itself as one of the must-have marketing tools for most online (and offline) business!
"Visualizing data is like photography. Instead of starting with a blank canvas, you manipulate the lens used to present the data from a certain angle. When the data is the social graph of 500 million people, there are a lot of lenses through which you can view it.
One of the first things we advise clients is, "If you enter the world of Social Media and specifically want to setup and manage a business Facebook page, then make sure that you have got the resource to monitor your Facebook page"... Don't bother getting into it if you don't have the time or resource to manage your page.
Imagine if Facebook was around back in the good old days... your homepage news feed would probably look something like the below. Enjoy!!
Should you engage with Social Media activities in order to grow your business? Will it do more harm than good? These are questions EVERY business should be asking themselves before deciding to use Social Media in their tactical marketing campaigns.