Creating a personalised customer experience with Sitecore


Creating a personalised customer experience with Sitecore


Bluegrass Digital was tasked with the design and build of the new Shimansky website. A key driver of the project was the implementation of Sitecore Experience Platform. This platform provided Shimansky with state-of-the-art CMS and marketing functionality and allows for a richer, personalised customer experience.


Bluegrass Digital is partnered with Sitecore and recommended the platform because it empowers clients to market in context of current and past customer interaction, across any channel and in real time.


Other special features implemented on the site include web forms for marketers (WFFMs), dynamic filters, custom search, pages built with blocks and personalisation, but to name a few.


Shimansky is a respected international jeweller known for its unique and clean designs.


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